We love the power of social media, especially when it helps people connect, learn and bring positive change.
Videos, of course, are a dominant part of social media; and the main driver of videos online is YouTube. With more than a billion users – almost one-third of all people on the internet – hundreds of millions of hours are watched on YouTube every day.
However, for the deaf and hard-of-hearing, these videos often aren’t in a format they can understand.
Captions have been a huge problem for YouTube. In 2009, YouTube released their automatic captioning feature for videos using voice recognition algorithm, but it’s often inaccurate. While YouTube does let users upload their own captions, it can be time consuming, and most users don’t do it. So, one way they’re working on this problem is allowing fan-contributed captions and subtitles.
Watch how to manage fan-contribute captions and subtitles:
YouTube announced this feature last month, so we don’t know how well it will work yet, but hopefully this will create more accurate captioned videos in multiple languages.
Speaking of fans, one celebrity who is known for being a hero to her fans is Taylor Swift. And this week, there was a lot of buzz online about Taylor Swift making a dream come true for a 12-year-old fan with hearing loss.
Watch the heart-warming story:
See more stories like these throughout the week on Phonak’s social media channels.
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